You don’t need a large PR firm. You need an effective one. We connect our clients with their target audiences.
Relationships and Results - Smart Connections PR is an active partner in our clients’ success and we take this role seriously. Our clients don’t get shuffled off to junior associates. Our principals oversee PR campaigns, pitch articles, and position client companies so their stories are front and center, where their customers can see them and their industries can applaud them.
We believe in a personal approach. To speak on behalf of our clients, we need to know what’s happening with them. We are proud of the fact that we communicate directly with our clients every day – email, phone calls, text messages or instant messaging – whenever they want to reach us, we’re available. Being fluent about what our clients are doing ensures that we’re never out of step with a change in strategic direction, a new product launch, or a crisis situation.
Our relationships speak for us - Our partners have worked with editors, writers and have an extensive media network built over 15 years. Our familiarity with a wide range of industries and media properties serving those verticals enables us to create media plans specific to our clients’ needs. We know who to talk to and when. We have clients who rehire us – again and again- after they left their previous firms. They are used to a certain class of attention and full service not available at large firms. We like being their collaborators and colleagues.
We care about results, not rate cards - Whether it takes us ten minutes to write a press release or ten hours to secure an interview for your company’s CEO with a global media property, Smart Connections PR is focused on getting the job done – not on how long it took us to get there, or how much time we need to bill you. We don’t believe in billing hourly rates. It’s a counter-productive process and prevents us from doing what you hired us to do- increase your company’s visibility, position your brand against competitors, and present your executives as thought leaders.
Smart Connections PR services the communication needs of clients in many business areas, with recognized expertise in the technology sector and its verticals including retail, healthcare, financial services, telecom and mobile, utilities, oil and gas, government and media. Our experience is local to global, business startup to Fortune 500.